A good welcome ritual sets the tone for what hospitality looks like in action. The ritual is designed to invite new employees into the work family by giving them individual recognition and sharing in their excitement as they begin a new professional endeavor. We go as far as to give our new staff members a gift personalized with their initials, a bottle of bubbly to celebrate, handwritten welcome cards from senior management, and over-the-top ‘welcome home’ desk decorations.